Market Your Business – Using Workshops to Attract More Clients

Workshops and seminars can be an ideal way in which to market your business and attract more clients or customers to your product or service. These events are relatively simple to create and deliver, and can be extremely cost effective. Really good workshops can create a word of mouth buzz in the community and garner attention you may not otherwise attract. Below are 6 factors  to consider:Are workshops right for your business?One of the ways in which to determine the answer to this question is to ask “Is there something of value related to my business, product or service that I can teach and which will benefit prospective clients or customers?”  If the answer is yes, then workshops are something you should consider. Many types of products and services lend themselves this method of marketing. Authors and publishers, for example may develop workshops around the subject of their books (writing, cooking, etc.) Businesses such as salons may teach clients how to conduct personal make-overs using products they wish to sell. The same is true of professional legal, accounting and insurance firms, who can develop workshops around the services they provide.Why offering a workshop is important?Workshops provide prospective clients with valuable and beneficial information about your field of expertise. The fact that you are delivering the information contributes to the trust factor. You have provided information they need at little or no cost. As previously noted, workshops which are particularly well developed and delivered can create excitement about the topic and lead to word of mouth recommendations of the workshop and business offering the workshop. What does it take to create a workshop?In order to create a workshop you will, first and foremost, require a subject matter expert. That person may be you or someone within your company who knows the most about the topic. That person will help to develop the content and may, depending on their skills, deliver the information. In addition to interesting and informative content, you should incorporate appealing audio/visual components to the presentation, and distribute useful handouts for participants to take with them. Delivery Methods -The workshop or seminar may delivered in the traditional face-to-face format the venue or setting should be appropriate and comfortable for participants. Other delivery methods include tele-seminar and webinar workshops. Workshops may also be recorded and distributed via e-mail as audio or video downloads or on CD.How to market your workshop -Once the workshop has been developed, you will need to get the word out. Distributing workshop dates and registration information can be accomplished in much the same way in which you market your business in general. E-mail notification to your existing client base, posting it on your website, announcing it via social networking cites, making fliers available at various locations and including it in the events sections of craigslist.com or community newspapers are only a few ways by which to spread the word.

Legit Work From Home Business (Where Do You Find One?)

You only need to type this keyword phrase in to Google, Yahoo or MSN search engines to find the word (SCAM) being shouted around every forum, blog or web site you come across that deals with this type of content.An idiot is the word that comes to my mind all to often. Just think about it, if everything was a swindle, there would not be a market for Google, Yahoo or MSN pay per click advertising to the extent there is. Do you really think that top internet companies like the top three mentioned above would allow their networks to be used has some kind of scam sale?No of course they would not, they have too much to lose. Legit work from home business are to be found all over the internet. You just need to know how to work them when you find them. A little learning most of the time is all that is needed to succeed. There is no magic button inside any legit work from home business, that button is to be found in your own head just waiting for you to press it yourself.Then you are off to a great start. Once you find and press your magic button you will go into a state of mind you have never been in before. (I like to call it the learning mode). You suddenly see how to get the best out of that legit work from home business and you just want to get started. Your lust for knowledge takes on a new meaning, nothing and no one is going to stand in your way.So the next time you go looking for that legit work from home business you have always wanted, just read between the lines when you see the word scam posted or written inside some web site, blog or forum.Think to yourself, is the poster to that forum or blog for real or is he or she just a competitor trying to sway you away from that product to some product, he or she is promoting. Always look for that giveaway link they just happen to type in to their swindle argument.If it was such a swindle, do you think it would still be allowed on all the top networks without some kind of involvement from some official sources to remove it from the public domain?All of the legit work from home business products can be found on click-bank, click-bank as over 10,000 products that affiliates promote, Click-bank turns over millions of dollars in revenue a year. They have far too much to lose by allowing the public to be scammed every hour of the day.It all comes down to the purchaser and the understanding they have of the legit work from home business product they buy. Moreover, what makes the purchaser successful is their willingness to learn just that little bit more to make their legit work from home business work for them.